The simplest of tasks can often yield the greatest lessons. Check out how learning to read a tape measure changed my career.
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Read MoreThe simplest of tasks can often yield the greatest lessons. Check out how learning to read a tape measure changed my career.
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Read MoreIt was the longest 60 miles of my life.
1996, my senior year of high school, and I was on a leadership retreat headed to the small coastal town of Florence, Oregon. A quick hour and twelve-minute drive – basically a sharp left out of my home town of Eugene, and straight on ‘till you hit the Pacific. I was jammed into a powder blue Chrysler Town and Country mini van with eight of my leadership squad cohorts, and from the second I stepped into that van I knew something was amiss.
Read MoreSometimes you can see a lesson coming a mile away, and sometimes lessons are small, precious pearls of incredible wisdom wrapped in messy shit sandwiches. Check back for my top five marketing lessons of that latter type.
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